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How Botswana Based Startup, Plaas, Plans to Disrupt the Agricultural Industry in Africa

Botswana-based startup Plaas aims to disrupt the agricultural sector by developing a blockchain-powered platform that will enable farmers to manage their farming operation efficiently.

Farming in Many Developing Regions is Highly Inefficient

In many developing parts of the world, agriculture is the most critical industry as it provides the nation with nourishment. However, this sector is unfortunately plagued by inefficiencies.

The Food and Agriculture Organization (FAO) estimates that around a third of all the food produced around the world – around 1.3 billion tons – is lost due to poor harvesting methods, an inefficient and untransparent food supply chain, and a lack of access to financing for small farmers who contribute 80 percent of global farming output.

Plaas’ Solution

Plaas aims to play a pivotal role in the agricultural industry in emerging markets by providing a platform that helps to improve efficiency and productivity for small farmers.

“Plaas’ application is a mobile web application and platform that enables individual farmers or co-operatives to manage their daily farming productions and stocks on the blockchain system using various blockchain technologies,” Plaas explains on its website.

More specifically, Plaas’ blockchain-powered platform will enable farmers to share information about their farming practices, buy and sell livestock, crops and other products on its online marketplace, and record information about their farming operation to improve productivity.

Additionally, through the combination of RFID technology and blockchain technology, it will also enable farmers as well as consumers and governments to track the food supply chain from farm to table. This, in turn, will help to increase food security in emerging markets.

Plaas founder and CEO, Alakanani Itireleng, believes that the blockchain will play a significant part in improving the agricultural industry on a global scale.

“Through its ability to create an immutable record for all sorts of data, the blockchain will be highly impactful in the agriculture sector. The food supply chain will likely be the first thing to end up on the blockchain, driven by consumer demand and legislative pressures. But other aspects of the industry, such as access to credit for unbanked farmers, efficient crop yield management, and information sharing among farmers will likely also be provided by blockchain-powered systems sooner than later.”

The Plaas blockchain platform aims to cover all these bases and establish itself as the go-to farming solution for small-scale farmers in sub-Saharan Africa and beyond.

To fund its development, Plaas will be conducting a token sale starting in December, where it will sell PLS tokens in exchange for ETH, BT.